The present work analyses the transformations that took place in Brazil during the two last decades of the 20th century, when, due to the phenomena of democratization and internationalization, new paradigms for political action became necessary to integrate a new element of the Brazilian foreign policy: the incorporation of new actors in the process of its formulation. The new context justifies the official propositions to promote a public diplomacy, favoring the implementation of a new diplomatic paradigm settled in the inclusion of citizens and reduction of the power of decision of the Brazilian Ministry of External Relations. In this new conjuncture, NGOs increase their participation in the Brazilian foreign policy. The social conferences promoted by the UNn in the 1990 s are representative of the new model. Sanctioning the participation of civil society in the international debate, they contribute to the politization of the decision-making process of Brazilian foreign policy, stimulating the dialogue between Itamaraty and civil society. Despite the relevance of each conference, the present research focuses on the 4th World Conference on Women, held in Beijing, in 1995. In the light of the liberal theory, the review of the Beijing Conference is based on the discourse established between government and society, not only in the preparatory process, but also in the conference itself.