The present work has the ultimate purpose of verifying the applicability of the Real Options Theory in the pulp and paper investment, considering the Mean Reversion Movement in the risk factors, given a short-term management model, within a study of Fibria Celulose S.A. for the pulp and paper industry in Brazil. This dissertation tests the adherence of Fibria s short fiber pulp historical price series, between 2003 and 2013 to a stochastic mean reversion model, being this model validated in the present study. Once the model is validated, the parameters for calculations and fundamental analyzes are determined to reach intermediate goals, preliminary step to the results of the final goal. Among the cited calculations and analyzes, it is emphasized: determination of dynamic NPVs and values of the sequential European Real Options for the Monte Carlo Simulation with Risk Neutral Process; construction and analysis of the Binomial Tree with Risk Neutral Process; construction and analysis of the Trigger Regions for prices and marginal profits in a Real Case; Comparison between Trigger Regions and those determined by the Binomial Trees. So with such analyzes, it is confirmed, in this work, the applicability of the Real Option Theory on Investment Analysis in pulp and paper industry.