Título: | HOW ENTREPRENEURIAL LEADERSHIP GENERATES DYNAMIC ORGANIZATIONAL CAPABILITIES: CASE STUDY IN A SOCIAL IMPACT STARTUP | ||||||||||||
Autor: |
LUISA TORRES HOMEM GANDOLPHO |
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Colaborador(es): |
FLAVIA DE SOUZA COSTA NEVES CAVAZOTTE - Orientador |
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Catalogação: | 27/NOV/2023 | Língua(s): | PORTUGUESE - BRAZIL |
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Tipo: | TEXT | Subtipo: | THESIS | ||||||||||
Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/ETDs/consultas/conteudo.php?strSecao=resultado&nrSeq=65154&idi=1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/ETDs/consultas/conteudo.php?strSecao=resultado&nrSeq=65154&idi=2 |
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DOI: | https://doi.org/10.17771/PUCRio.acad.65154 | ||||||||||||
Resumo: | |||||||||||||
This study addresses the case of the startup Esporte e Saúde, analyzing its
trajectory from its creation to the present. The company operates as a technology
platform that connects individuals to the world of sport, health, and wellness. The
sports, health, and well-being sector is notoriously volatile due to rapid
technological innovations, which requires constant strategic, technological and
service reconfiguration to remain competitive. Even amid a challenging
environment, the startup was able to thrive and maintain its performance, even
during a global pandemic crisis. Using a qualitative approach, this case study
focuses on the entrepreneurial leadership of the founding partner of Esporte e
Saúde, seeking to understand how her actions and decisions contributed to the
development of dynamic capabilities in the company, based on the perspective of
various stakeholders, such as customers, partners, employees, investors, and the
leader herself. The analysis of Esporte e Saúde employed data triangulation and
involved the use of diverse sources and methods to examine entrepreneurial
leadership and the generation of dynamic capabilities in the organization. This
included data collection through internal documents of the startup, interviews with
various stakeholders, questionnaires aimed at customers and partners, as well as
participant observation. Data analysis involved cross-comparing information to
identify underlying patterns and relationships. Data triangulation contributed to the
reliability and validity of the conclusions, providing an in-depth view of the
entrepreneurial leadership and dynamic capabilities of Esporte e Saúde.
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