Despite the recent increase in the research on the family budget and marketing in Brazil, little has also been studied on the Education category. To contribute to reduce this research gap, this thesis aimed to determine whether there are different patterns of household budget allocation in education category in different income brackets of the population of metropolitan Rio de Janeiro, and if there are differences in the pattern of allocation of expenditure on education these families between the years 2002/2003 and 2008/2009. Based on data provided by the Household Budget Survey (POF / IBGE), and using statistical techniques, it was found that both in search of 2002/2003 as in 2008/2009, there is no significant difference in education spending between different social classes. By diachronic point of view, we noticed a decrease in education spending between the years 2002/2003 and 2008/2009. This result contrasts with socio-economic indicators in Brazil in the period, as the increase in total household income which caused an improvement in the overall pattern of household consumption and quality of life.