The present work purposes to understand the political-theological, social and identity relations present in the process of uses of imaginary Judaism by the new Christian right in Brazil. Comprising neo-Pentecostal groups and conservative jews, the right establishes commonalities that extend beyond the conservative aspect. To understand this dynamic, we turn to the implementation process of the Memorial to the Victims of the Holocaust, located in Morro do Pasmado in Rio de Janeiro. This object provided a case analysis for understanding the grammar of action of the new right that goes beyond the religious field, starting to dispute in other spheres, as is the case of heritage and memory. In order to explore the theme, interviews were conducted with actors involved in the process of building the Memorial (curatorship and architecture), in addition to surveying the process that involved the National Artistic and Historical Heritage Institute (IPHAN), the Federal Public Ministry (MPF) and the Association of Residents and Friends of Botafogo (AMAB). Such sources provided a perspective on the elaboration of the building, until its implementation, addressing the political and memory disputes of the groups involved.