How can Brazil escape the contradiction of, being a signatory to the Paris Agreement and having sovereignty over 60 percent of the Amazon rainforest, practice an official discourse of traditional occupation and economic exploitation that, carried out, would fatally violate signed agreements and put the country in a delicate position before the international community? What is called here the Brazilian paradox is the understanding that a nationalist discourse of economic exploitation of that region, leading to levels of further overthrow of the Amazon forest at rates above the internationally agreed, will bring increasing international pressure and eventually to the discussion of Brazil s role as the guardian of an ecosystem increasingly recognized as essential for the maintenance of the global climate s balance. In parallel to this, this dissertation seeks to bring more clarity to the debate by placing Brazil s role the historical context post Rio-92 in the major decisions on environmental policy, culminating with the COP21 and proposes a practical alternative that allows people, all over the world, to help finance existing projects that use new technologies that contribute to the conservation of the Amazon ecosystem, by maintaining its inhabitants in decent working and sustenance conditions.