Startups, a name given to companies that are born with a strong technological base and a chain of agile processes, have revolutionized most sectors of the economy, because they change the service paradigm and bring a new experience to end customers. The technology of these companies creates a business model with potential for scalability, which makes it possible to break the barriers of the domestic market to offer products and services. Thus, we can say that most of these companies are already born global, or with a desire for internationalization as soon as they validate their business model in the country of origin. The insurance industry is no different. The emergence of insurtechs has accelerated technological development and improved services offered to customers. Considering that the social risks of death and disability, in practice, are the same regardless of the country or continent, there is an opportunity for internationalization for companies in this sector. Thus, this work is an applied research and aims to propose an internationalization model for Insurtech Winsocial, based on the theories of Uppsala, Networks and International Entrepreneurship, which together form the line of research on behavioral evolution among the theories of internationalization. This line of research values attitudes, market behaviors and relationship networks in the internationalization process. An important practical implication of the work is that the proposed model results in a framework, which can be applied to other startups in different sectors, minimizing risk and contributing to expand markets.