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Título: AXRHON STRATEGIC PLAN
Autor(es): MARIANA ALCANTARA DE SA
Colaborador(es): EDMUNDO EUTROPIO COELHO DE SOUZA - Orientador
Catalogação: 27/NOV/2008 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: SENIOR PROJECT
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=12538@1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=12538@2
DOI: https://doi.org/10.17771/PUCRio.acad.12538
Resumo:
The presented study had the objective to formulate a strategic planning that could fit the pretensions and proper capacities of the chosen company. These capacities are such as financial capabilities or have to do with the size and production capacity of the company. Initially diverse authors were investigated to define strategical planning and to show to its function and importance for the current organizations. The next step was the discussion about the situation of the company based on the analysis of its industry and also an internal valuation. Both analysis along with an interview made with some of the most representative members of the company, were joined in order to define the adequate strategy.
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