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Título: FACTORS THAT SUSTAIN INTELIG TELECOM´S COMPETITIVITY IN THE LONG DISTANCE TELEPHONY FOR SMALL AND MEDIUM ENTERPRISES
Autor(es): HUGO DE VASCONCELOS GODINHO
Colaborador(es): DANIEL KAMLOT - Orientador
Catalogação: 03/MAI/2006 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: SENIOR PROJECT
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=8239@1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=8239@2
DOI: https://doi.org/10.17771/PUCRio.acad.8239
Resumo:
The present work draws an overview of the market of long distance telephony that Intelig Telecom makes part of, comparing it to big competitors and analyzing variables involved in the process of choosing an operator. From this point on, a way defined by the company to reach small and medium enterprises clients retention and loyalty is presented from its begin to the first perceived results. In the end of the work, suggestions are given in order to make Intelig Telecom goals better reached.
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