TRABALHOS DE FIM DE CURSO @PUC-Rio
| Título: | A VALUATION UNDER UNCERTAINTY APPROACH APPLIED TO A RETAIL BUSINESS: MAGAZINE LUIZA S.A | ||||||||||||
| Autor(es): |
BENJAMIN ANDRES RUIZ-TAGLE SILVA PEDRO HENRIQUE GALLI HARTVELD |
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| Colaborador(es): |
BRUNO FANZERES DOS SANTOS - Orientador |
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| Catalogação: | 19/FEV/2026 | Língua(s): | ENGLISH - UNITED STATES |
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| Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
| Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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| Referência(s): |
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=75449@2 |
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| DOI: | https://doi.org/10.17771/PUCRio.acad.75449 | ||||||||||||
| Resumo: | |||||||||||||
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The aim of this paper is to study a different approach to companies valuation, by
considering uncertainty. We first determined the fair value of Magazine Luiza S.A. unsing the
discounted cash flow method. Then, we analyzed which variable impact the most the fair
value of the company through a sensitivity analyzes. To study the impact of uncertainty
through this variables we used two different approaches. The first approach is based into the
frequentist approach and the Central Limit Theorem. The second approach is inspired by the
bayesian approach when we take into account the opinion of the analyst to estimate possible
outcomes. Our main goal was to present a method that was able to consider uncertainty
without disrigarding the analyst opinion.
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