TRABALHOS DE FIM DE CURSO @PUC-Rio
| Título: | INFLUENCE OF GROUPS IN THE SELECTION OF TELEVISION ENTERTAINMENT PROGRAMS | ||||||||||||
| Autor(es): |
MANUELLA VILLEMOR VIANNA MENDES DE PAIVA |
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| Colaborador(es): |
JOAO RENATO DE SOUZA COELHO BENAZZI - Orientador |
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| Catalogação: | 12/FEV/2026 | Língua(s): | PORTUGUESE - BRAZIL |
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| Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
| Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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| Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=75410@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=75410@2 |
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| DOI: | https://doi.org/10.17771/PUCRio.acad.75410 | ||||||||||||
| Resumo: | |||||||||||||
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This work aims to investigate how a group or individual can influence a viewer in
the choice of a television entertainment program. We tried to understand how the fans
came in contact with the series, what were the most relevant evaluation criteria in the
selection of the series, what the level of involvement of the fans with the series and
observe patterns of consumption habits.
A survey of information was carried out with a focus group to gain a deeper
understanding of issues related to the topic and then developed and applied an online
questionnaire during the month of November 2017.
The analysis of the studies allowed to identify the presence of reference groups,
differences in consumption pattern according to age group and change in perception of
the concept of fan.
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