Título: | THE VALUE CONCEPT APPLIED TO FLAMENGO | ||||||||||||
Autor(es): |
PEDRO DE AZEVEDO FONSECA |
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Colaborador(es): |
FERNANDO CARLOS RODRIGUES CORTEZI - Orientador |
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Catalogação: | 13/ABR/2023 | Língua(s): | PORTUGUESE - BRAZIL |
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Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=62195@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=62195@2 |
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DOI: | https://doi.org/10.17771/PUCRio.acad.62195 | ||||||||||||
Resumo: | |||||||||||||
By the year of 2013, the Flamengo Club, swamped with debts, and with
most of its anual revenues already committed, the board breached the contract
with its major soccer player, Vagner Love, and returned him to his previous team
in Russia, the CSKA. There was the beginning of the club s crash with years of
irresponsibility, headed by its general representative (also called as president),
Eduardo Bandeira de Mello, during the years of 2013-2015. This review focus on
analyze the Flamengo s Club management during the years of 2012 until 2021:
by the year of 2012, it was the end of Patrícia Amorim s management, and by
2021, Flamengo s soccer major team achieved its second Libertadores da
America Tournament finals in the last 3 (three) years, with a revenue peak above
to one billion reais, exceeding its best year since 1981, that was the year of 2019. In
summary, this review provides as main subject to analyze the financial value of
Flamengo s Club, appliyng Tom Markham s method of valuation, and its ability to
keep itself competitive during the last years and postulating for the main tournaments in the country and continent, after so many years building weak
soccer teams.
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