TRABALHOS DE FIM DE CURSO @PUC-Rio
| Título: | TO BE OR NOT TO BE A AFFILIATE TEAM SUPORTER: MOTIVATIONS FOR AFFILIATION OR NOT TO SOCCER TEAM PROGRAMS | ||||||||||||
| Autor(es): |
CARLOS EDUARDO RUSSOMANO NETTO |
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| Colaborador(es): |
BARBARA PAGLIARI LEVY - Orientador |
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| Catalogação: | 11/ABR/2023 | Língua(s): | PORTUGUESE - BRAZIL |
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| Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
| Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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| Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=62147@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=62147@2 |
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| DOI: | https://doi.org/10.17771/PUCRio.acad.62147 | ||||||||||||
| Resumo: | |||||||||||||
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This study aimed to understand the motivations that lead fans to affiliation
to their teams supporter programs and also the factors that keep fans away from a
possible adhesion. Sixteen qualitative interviews were conducted online and
synchronously, separated into two groups of eight individuals, one being affiliate
team supporter members and the other non-members. Were sought to understand
the motivation for affiliation or not to the programs of their clubs. As main points
for adhesion and maintenance in the programs, the main factors found were the
discount and preference in the purchase of tickets, feeling of financial aid in
structuring the club and cost-benefit of what is offered compared to the amount
paid. The main factors for non-adherence of fans turn to clubs with less
transparency in management, high competition in the purchase of tickets and a
complicated economic scenario were key factors in non-adherence of fans.
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