TRABALHOS DE FIM DE CURSO @PUC-Rio
| Título: | THE PERCEPTION AND EXPECTATIONS OF CLUB DE REGATAS VASCO DA GAMA OVER A POTENTIAL ADOPTION OF A CLUB OWNERSHIP BUSINESS MODEL | ||||||||||||
| Autor(es): |
IAN NONATO |
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| Colaborador(es): |
MARCELO FERNANDEZ PINEIRO - Orientador |
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| Catalogação: | 20/ABR/2021 | Língua(s): | PORTUGUESE - BRAZIL |
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| Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
| Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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| Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=52291@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=52291@2 |
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| DOI: | https://doi.org/10.17771/PUCRio.acad.52291 | ||||||||||||
| Resumo: | |||||||||||||
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Football in Brazil is going through changes, especially related to the club s business models, and the ownership model, already traditional worldwide, starts to be formally discussed in brazilian football as a possible solution for governance issues. As a matter of an innovation subject, there is a lack of previous studies about this subject with a business approach and focus on how the club members act about this huge change. Therefore, the purpose of this article is to analyze the perception and expectations of different members of a football club about a hypothetical adoption of the ownership business model, using Club de Regatas Vasco da Gama and its counselors, owner-members and fan-members as subject of study.
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