TRABALHOS DE FIM DE CURSO @PUC-Rio
| Título: | CASE STUDY: RESTAURANT IN A 5-STAR HOTEL | ||||||||||||
| Autor(es): |
GIOVANA GIOSA |
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| Colaborador(es): |
JORGE MANOEL TEIXEIRA CARNEIRO - Orientador |
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| Catalogação: | 28/JAN/2004 | Língua(s): | PORTUGUESE - BRAZIL |
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| Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
| Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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| Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=4445@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=4445@2 |
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| DOI: | https://doi.org/10.17771/PUCRio.acad.4445 | ||||||||||||
| Resumo: | |||||||||||||
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This case study has the purpose to analyze the global
functioning of a 5-star hotel restaurant, its costs, price
policy and the adopted competitive strategies to detect its
weaknesses, suggesting improvements, which would bring an
increase in rentability. The data used as base to this
analysis were collected from questionnaires, interviews and
market survey, in addition to the bibliographic research.
In the latter, theories from specific authors were
selected, regarded as more proper to the case. The analysis
of the current procedures, adopted by the hotel management,
arrived to the conclusion, in which, a revision of some of
the policies, as well as, a major focus on differentiation
in services are necessary.
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