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Título: SEA GLASS EXPANSION
Autor(es): ADRIAN QUINTANILHA CELANO
Colaborador(es): FERNANDO ANTONIO RIBEIRO SERRA - Orientador
Catalogação: 16/JAN/2004 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: SENIOR PROJECT
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=4404@1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=4404@2
DOI: https://doi.org/10.17771/PUCRio.acad.4404
Resumo:
Sea Glass is a small company dedicated to laminate surfboards shaped by others. The company is seven years old. Despite the being recognized as a good brand at Região dos Lagos market, the company has a very small income in relation to the surf market potential. To grow the company decided to start the production surfboards and start selling surfwear and accessories with its own brand. A Busines s Plan was prepared in order to trace the ways to achieve its goals.
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