Título: | ABOUT THE UNION BETWEEN TRIMAK AND STP , HOW BECOME HER A SUCCESS? | ||||||||||||
Autor(es): |
LUIZ CLAUDIO RAMOS KOELER |
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Colaborador(es): |
AUGUSTO DOLHER DO CARMO - Orientador |
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Catalogação: | 18/MAR/2003 | Língua(s): | PORTUGUESE - BRAZIL |
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Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=3370@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=3370@2 |
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DOI: | https://doi.org/10.17771/PUCRio.acad.3370 | ||||||||||||
Resumo: | |||||||||||||
Nowadays the market takes over new tendencies quickly, the
speed and the creativity are differentials of the moment.
Following that new panorama, Trimak, a traditional company
of the branch of weighed machines (sale and rent), is going
to leave for a new segment, becoming itself exclusive
representative (in Rio de Janeiro's State) of
STP's Products. This work has for goal; propose a way to
turn Trimak capable of being a success distributor of the
products of the largest chemical line automotive of the
world STP. For that are going to board and to suggest
changes, mostly related for marketing, to the managerial
organization and the distribution strategy of the product.
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