Título: | THE STRATEGIC PLAN TO THE INCREASE OF A SMALL COMPANY: MSWEDUCAÇÃO E CONSULTORIA | ||||||||||||
Autor(es): |
ANISSE CHAAYA GOMES |
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Colaborador(es): |
LENISE SARAIVA DE VASCONCELOS COSTA - Orientador |
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Catalogação: | 19/FEV/2003 | Língua(s): | PORTUGUESE - BRAZIL |
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Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=3238@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=3238@2 |
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DOI: | https://doi.org/10.17771/PUCRio.acad.3238 | ||||||||||||
Resumo: | |||||||||||||
This project intends to show a strategy to MSW Education
and Consultation, a small company, which is on the market
servicing a personalized consultation to their clients. The
objective of this company is to grow from a small to a
medium organization, in a structured way, and to take
advantage of the augmented demands of their services. As
soon as the generic strategy is chosen and the concept of
Porter Value Chain is applied, a project was
elaborated for the company to follow in order to achieve
the aimed development.
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