TRABALHOS DE FIM DE CURSO @PUC-Rio
| Título: | AN ANALYSIS OF THE INFLUENCE OF FITNESS BLOGS DOES NOT LIFESTYLE YOUR READERS: THE CASE OF THE MIMIS BLOG | ||||||||||||
| Autor(es): |
AMANDA FERNANDES DE CARVALHO GOULART |
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| Colaborador(es): |
JOAO RENATO DE SOUZA COELHO BENAZZI - Orientador |
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| Catalogação: | 04/AGO/2017 | Língua(s): | PORTUGUESE - BRAZIL |
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| Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
| Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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| Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=30842@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=30842@2 |
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| DOI: | https://doi.org/10.17771/PUCRio.acad.30842 | ||||||||||||
| Resumo: | |||||||||||||
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This work has as objective analyze the influence of fitness blogs on the lifestyle of readers. It seeks to understand readers perceptions regarding healthy lifestyle, to later identify the criteria chosen at the time of following a blog and analyze the interaction with the page.
A non-participant observation was made using netnography, to get a deeper understanding of the issues surrounding the theme, the content and the followers comments of the Blog da Mimis was analyzed during the month of October 2016.
The analysis of the studies allowed to identify the differences of perception of the masculine and feminine public on the subject and the reasons taken into account in the choice of the preferred page.
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