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Título: THE ROLE OF SALESMAN IN FINANCIAL MARKET: THE ESSENCIAL NEEDED ON THE INFLOW OF NEW INVESTORS
Autor(es): GUSTAVO SINISCALCHI DE CASTRO MAIA
Colaborador(es): MARCELA MELO AMORIM - Orientador
Catalogação: 26/DEZ/2016 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: SENIOR PROJECT
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=28532@1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=28532@2
DOI: https://doi.org/10.17771/PUCRio.acad.28532
Resumo:
This work aims to define the main principles to be used on attracting new investors; the difficulties encountered by sales professionals in the sector and how to get around; and the decision factors on the clients resources allocation. Attempts to understand how theoretical concepts are fundamental in attracting new investors, and how subjective factors are extremely important in the relation between client and salesman.
Descrição: Arquivo:   
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