Título: | OPTIONS USED BY THE TEXTILE INDUSTRY AHEAD TO CHINESE COMPETITION | ||||||||||||
Autor(es): |
AGATHA CARRAVETTA MORAES |
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Colaborador(es): |
MARIA ANGELA CAMPELO DE MELO - Orientador |
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Catalogação: | 25/OUT/2016 | Língua(s): | PORTUGUESE - BRAZIL |
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Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=27766@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=27766@2 |
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DOI: | https://doi.org/10.17771/PUCRio.acad.27766 | ||||||||||||
Resumo: | |||||||||||||
This paper deals with the options found in the Brazilian textile industry to Chinese competition with a case study of the company Panties Duomo. Chinese products are major competitors of the Brazilian textile industry, due to its low production cost compared to Brazil, which has high tax rates, high interest rates, high cost of hand labor and high social charges. This makes the Brazilian textile industry has the need to use different strategies to stay in this extremely competitive market. It is a bibliographical research, qualitative, complemented by case study for considerations purposes as the phenomenon hereof.
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