Título: | THE PROCECESS OF PROFESSIONALIZATION IN FAMILIAR BUSINESSES: STUDY CASE OF LUDELU | ||||||||||||
Autor(es): |
MARIANA DE PAULO CARIELLO HOELZ |
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Colaborador(es): |
MARIA CRISTINA ASSUMPCAO CARNEIRO - Orientador |
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Catalogação: | 04/FEV/2016 | Língua(s): | PORTUGUESE - BRAZIL |
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Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=25732@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=25732@2 |
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DOI: | https://doi.org/10.17771/PUCRio.acad.25732 | ||||||||||||
Resumo: | |||||||||||||
A familiar business arises from the desire of a member of a family to have its own business. But often, when the company comes to increase its market share, usually it finds some difficulties to survive due to lack of structure, management, and mainly because of lack of professionalism. Following this perspective it is possible to realise that family businesses need future planning to prosper, demanding a process of professionalization. According to this analysis, the present thesis aims to investigate the process of professionalization in family businesses, their advantages and disadvantages, based on the company Ludelu Artefatos Têxteis Ltda., and then find out if this is the ideal time to start the process of professionalization. For this purpose, some interviews involving the partners of company were necessary to the elaboration of the present project.
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