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Título: QUALITY OF THE PRODUCT OI VELOX
Autor(es): ANDRE ALBUQUERQUE MIRANDA
Colaborador(es): ANGILBERTO SABINO DE FREITAS - Orientador
Catalogação: 21/JAN/2010 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: SENIOR PROJECT
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=15019@1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=15019@2
DOI: https://doi.org/10.17771/PUCRio.acad.15019
Resumo:
The objective of this study is to assess the quality of the product OI Velox hired by the client according to the degree of satisfaction. So the basic bibliographic was extracted from books and articles available on the internet on technology, satisfaction, perception and quality of service in marketing. The results obtained by this study could assist the marketing professionals and customers in the selection, evaluation and measurement of a predominantly an intangible service such as this.
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