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Título: BUSINESS PLAN: RIO PASS CARD
Autor(es): LAURO MUSUMECI ALVES VELHO
Colaborador(es): LUIZ EDUARDO TEIXEIRA BRANDAO - Orientador
Catalogação: 25/AGO/2008 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: SENIOR PROJECT
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=12116@1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=12116@2
DOI: https://doi.org/10.17771/PUCRio.acad.12116
Resumo:
The Rio Pass business plan is the result of a paperwork presented on the Company Projects course. From this plan, the project will begin it s start-up phase and will become, in fact, a company from the international tourism market. With few available data and with a study from the market and its players, an action plan was done based in premises of the tourism market and with proposals for innovation in this industry, that will be the most relevant item of the Brazilian foreign exchange in the next years.
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