TRABALHOS DE FIM DE CURSO @PUC-Rio
| Título: | STUDY OF THE USAGE OF THE INDIRECT SALES CHANNEL IN THE TELECOMMUNICATION MARKET | ||||||||||||
| Autor(es): |
BERNARDO PINA RODRIGUES DA SILVA |
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| Colaborador(es): |
RODOLFO ALVES HORTA - Orientador |
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| Catalogação: | 07/AGO/2008 | Língua(s): | PORTUGUESE - BRAZIL |
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| Tipo: | TEXT | Subtipo: | SENIOR PROJECT | ||||||||||
| Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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| Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=12033@1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=12033@2 |
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| DOI: | https://doi.org/10.17771/PUCRio.acad.12033 | ||||||||||||
| Resumo: | |||||||||||||
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The objective of this research is to identify if the
indirect sales channel is the
correct choice to supply all the necessities of
telecommunication market enterprise
clientes. This type of market shows a very aggressive
market share competition
and it is in an expansionist situation. The study focus in
the analysis of Empresa
W the number one in Brazilian telecommunication market.
The assignment provides a study from the past results of
empresa W sales and tis
quality indicators levels, also a risk study from the
channel and its third part
enterprises profits.
With all these information, others studies from the sales
channel were realized and
the assignment reached its conclusions.
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