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Título: HOW BRAZILIAN COMPANIES ELABORATE THEIR STRATEGIES: A CASE STUDY OF CHURRASCARIA NA BRASA
Autor(es): ANDRE ROTILHO BENIGNO MACHADO
Colaborador(es): HELIO ARTHUR REIS IRIGARAY - Orientador
Catalogação: 05/MAI/2008 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: SENIOR PROJECT
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=11597@1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=11597@2
DOI: https://doi.org/10.17771/PUCRio.acad.11597
Resumo:
The study over the aspects related to administrative knowledge utilization for the micro, small and medium business management is very recent. Researches on this area are considered brand new once it is compared to the existence of these institutions and Administration field. Among all difficulties found on Administration, one of the most important is to keep the company able for competition and prepared for external market changes or any other variable which could influence it as an organization. For it, preventing and anticipating those movements is each day more relevant, and selecting process for the best strategy can be a strong competitive advantage. The study accomplishment has its main goal in verifying the existence of a business strategy and how it has been elaborated within Churrascaria Na Brasa.
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