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Título: SOCIAL RESPONSABILITY AT NATURA
Autor(es): JOAO HENRIQUE M. P. T. DA SILVA
Colaborador(es): MARIA CRISTINA ASSUMPCAO CARNEIRO - Orientador
Catalogação: 20/AGO/2007 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: SENIOR PROJECT
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=10379@1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/TFCs/consultas/conteudo.php?strSecao=resultado&nrSeq=10379@2
DOI: https://doi.org/10.17771/PUCRio.acad.10379
Resumo:
This study has aimed to verify the current importance of Social Responsibility in the companies, analyzing the advantages and the disadvantages of this action. For that, a study of case in the cosmetic company Natura has been done, based on an interview with an expert in human resources and also on a questionary given to the consumers of the products. The results of the study showed that there are many more advantages than disadvantages for the companies which already have or intend to implement the Social Responsibility.
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