This thesis analyzes the narrative of toy art, focusing on its history and relations with Pop culture. The analysis proposes questions about its role in confronting contemporary urban myths, as well as dialogues and relates to the manifestation of the Bate-bolas in the suburbs from Rio de Janeiro. Toy art is a contemporary expressive medium that contains elements of graffiti, design, and street art. It pre-sents a narrative of the city with violence and acid humor. Consumerism and postmodernity are necessarily investigated when studying the universe of toy art, or designer toy, as well as urban tribes. Its shape is a toy shape and its narrative is explicitly adult. The applied research produces a line of toys based on the aesthetics of Bate-bolas in the suburb of Rio, a traditional cultural manifestation of carnival. The aim is to know the processes that involve the production of the object, as well as the possi-bilities of connections between the pop universe and urban culture in a regional and national dimension.