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ETDs @PUC-Rio
Estatística
Título: A STUDY ON THE USE OF THE CELLULAR TELEPHONY IN THE LOW INCOME CLASSES
Autor: CARLOS EDUARDO AZEN ALVES
Colaborador(es): PAULO CESAR DE MENDONCA MOTTA - Orientador
Catalogação: 27/OUT/2006 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: THESIS
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/ETDs/consultas/conteudo.php?strSecao=resultado&nrSeq=9207&idi=1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/ETDs/consultas/conteudo.php?strSecao=resultado&nrSeq=9207&idi=2
DOI: https://doi.org/10.17771/PUCRio.acad.9207
Resumo:
During the last years, mobile telecommunication has been a segment with remarkable commercial success in Brazil, presenting a fast user base growth and a market penetration that exceeded the best expectations from the own operators. A significant part of this success is due to the adoption of cell phone by lower income users. Considering this context, this research aims to study the impacts of mobile telecommunication for this specific segment, by depicting the motivations for its usage, the impacts on user´s daily life and how they learned and use available services. Based on extensive interviews with lower median family income users, the research indicates that the cell phone can help improve life quality, through social integration and greater work opportunities. On the other hand, we can note an opportunity to improve cell phone usage among lower income users, by simplifying and divulgating the benefits of existing services.
Descrição: Arquivo:   
COVER, ACKNOWLEDGEMENTS, RESUMO, ABSTRACT, SUMMARY AND LISTS PDF    
CHAPTER 1 PDF    
CHAPTER 2 PDF    
CHAPTER 3 PDF    
CHAPTER 4 PDF    
CHAPTER 5 PDF    
CHAPTER 6 PDF    
CHAPTER 7 PDF    
REFERENCES AND ANNEX PDF