Título: | A STUDY ON THE USE OF THE CELLULAR TELEPHONY IN THE LOW INCOME CLASSES | |||||||
Autor: |
CARLOS EDUARDO AZEN ALVES |
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Colaborador(es): |
PAULO CESAR DE MENDONCA MOTTA - Orientador |
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Catalogação: | 27/OUT/2006 | Língua(s): | PORTUGUESE - BRAZIL |
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Tipo: | TEXT | Subtipo: | THESIS | |||||
Notas: |
[pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio. [en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio. |
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Referência(s): |
[pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/ETDs/consultas/conteudo.php?strSecao=resultado&nrSeq=9207&idi=1 [en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/ETDs/consultas/conteudo.php?strSecao=resultado&nrSeq=9207&idi=2 |
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DOI: | https://doi.org/10.17771/PUCRio.acad.9207 | |||||||
Resumo: | ||||||||
During the last years, mobile telecommunication has been a
segment with
remarkable commercial success in Brazil, presenting a fast
user base growth and a
market penetration that exceeded the best expectations
from the own operators. A
significant part of this success is due to the adoption of
cell phone by lower
income users. Considering this context, this research aims
to study the impacts of
mobile telecommunication for this specific segment, by
depicting the motivations
for its usage, the impacts on user´s daily life and how
they learned and use
available services. Based on extensive interviews with
lower median family
income users, the research indicates that the cell phone
can help improve life
quality, through social integration and greater work
opportunities. On the other
hand, we can note an opportunity to improve cell phone
usage among lower
income users, by simplifying and divulgating the benefits
of existing services.
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