The initial public offering (IPO) is a good indicator of the economy situation. It reflects the strong performance of the companies and also the confidence of investors in the economy. The IPO activity has increased over the last years showing growth in confidence even when some markets are still vulnerable. The objective of this research is to present the practices in estimating the value of a private company, besides, it intends to provide a practical and ready-to-use tool to the academic and corporate communities, through the valuation of ALL - América Latina Logística. It aims as well to compare the stock price on its first traded day with the valuation pricing of ALL - América Latina Logística, to verify its fairness, and with other companies in different sectors.