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Título: CULTURAL TYPOLOGIES AND THE ORGANIZATIONAL LIFE CYCLE: A CASE STUDY
Autor: DANIELLE PINHO VIEIRA DE CASTRO
Colaborador(es): PATRICIA AMELIA TOMEI - Orientador
Catalogação: 21/MAR/2005 Língua(s): PORTUGUESE - BRAZIL
Tipo: TEXT Subtipo: THESIS
Notas: [pt] Todos os dados constantes dos documentos são de inteira responsabilidade de seus autores. Os dados utilizados nas descrições dos documentos estão em conformidade com os sistemas da administração da PUC-Rio.
[en] All data contained in the documents are the sole responsibility of the authors. The data used in the descriptions of the documents are in conformity with the systems of the administration of PUC-Rio.
Referência(s): [pt] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/ETDs/consultas/conteudo.php?strSecao=resultado&nrSeq=6142&idi=1
[en] https://www.maxwell.vrac.puc-rio.br/projetosEspeciais/ETDs/consultas/conteudo.php?strSecao=resultado&nrSeq=6142&idi=2
DOI: https://doi.org/10.17771/PUCRio.acad.6142
Resumo:
This essay focuses on analyzing the cultural management through the organization life cycle. To reach this goal a thorough research was conducted involving a case study of TIM Brasil - Telecom Itália Mobile Brasil, a company of the Brazilian telecommunications market, created in 2002. On the basis of a qualitative analysis, in this work was analyzed the positioning of the TIM Brasil in its different phases of life according to some cultural typologies identified in literature, and salient the paper of the market and the customers to the long ones of this process. The result of this study strengthens literature on the referring subject in the question of the strong correlation between culture and cycle of life, evidencing the importance of some variable as: process of communication, power structure and decision process in the management of the organizational change.
Descrição: Arquivo:   
COVER, ACKNOWLEDGEMENTS, RESUMO, ABSTRACT AND SUMMARY PDF      
CHAPTER 1 PDF      
CHAPTER 2 PDF      
CHAPTER 3 PDF      
CHAPTER 4 PDF      
CHAPTER 5 PDF      
CHAPTER 6 PDF      
CHAPTER 7 PDF      
BIBLIOGRAPHY AND ANNEX PDF