The advent of photoredox catalysis allowed the development of a series of new C-C bond formation reactions using visible light and photocatalysts to generate organic radicals. It allows methodologies to be developed at room temperature and within short periods of time. Arylation reactions, which involve the insertion of aryl groups, can be performed using diazonium salts as source of aryl radicals. The aim of this dissertation was to study alfa-arylation reactions of carbonyl compounds using photoredox catalysis. This dissertation is divided into four chapters, being the General Introduction the first one. In the second chapter, a coumarin arylation methodology was developed, based on Konig s Arylation, to obtain 4-(N-phenyl)amino-3-phenylcoumarins. These compounds were obtained in up to 95 percent yield. The reaction mechanism was studied from trapping experiments with TEMPO and Stern-Volmer correlation. The obtained coumarins had their biological activities evaluated, and three of them showed promising results as antileishmaniasis candidates. Finally, one of the coumarins was used for the synthesis of azacoumestan, a nitrogenous analog of the natural product coumestan. In the third chapter of the thesis, a theoretical study via Density Functional Theory (DFT) was carried out to study the alfa-arylation of enols acetates to obtain aryl ketones. Previous studies have shown that these reactions perform better when electron withdrawing groups are present in diazonium salts. The use of the Fischer-Radom model allowed us to verify that polar effects are more prominent than enthalpic effects. The origin of these effects was verified as field effects and not resonance effect, since the SOMO orbital in phenyl radicals is orthogonal to the Pi system. Finally, the effect of substituents on enol acetates was studied by Taft and Charton correlations. In the fourth and last chapter, attempts were made to alfa-arylate cyclic ketones combining photoredox catalysis with organocatalysis, work developed during the internship period at the University of Michigan. Several methodologies were tried, however none allowed the formation of the desired product. Studies via DFT showed that the combination of ketone nucleophilicity and steric effects prevented this reaction from being carried out. Therefore, a new methodology was tested using isonitriles of alkyl halides. After extensive optimization, it was possible to obtain a nickel-catalyzed tosylation methodology.