The present dissertation aimed to investigate the motivations involved in the process of love choice in contemporary conjugality. It is being presented in the form of two articles. In the first one, we analyzed how the dimensions of individuality and conjugality affect marital satisfaction; in the second, the results concerning the repercussions of the family of origin in the choice of the spouse and in the conjugal interaction were discussed. A qualitative research was carried out, in which four men and four women, with ages between 22 and 49, married or in a stable union, for at least two years, without children, were interviewed. To analyze the data the content analysis method was used in its categorial aspect, as proposed by Bardin (2011). From the evaluation of the material two categories of analysis emerged: love choice and marital satisfaction. It was found out that the results point to the conjugality of the parents as a model for the marriage of the offsprings. The study also observes that the appreciation of individual freedom, the experience of conjugal intimacy and the flexibility to deal with individual and conjugal dimensions are promoters of conjugal satisfaction.