The traceability to the International System of Units (SI) guarantees the reliability of measurement results. For each country, the metrological traceability chain to an international measurement standard is supported by the National Metrological Institute (NMI). Despite a growing demand from various sectors (regulatory, industrial, services, etc.), the traceability of magnetic quantities has not been implemented in Brazil. In the present work, the national demand for metrological traceability of magnetic measurement results is investigated; and the potential infrastructure and competencies already available are characterized. The measurement infrastructure presently being built for realization of the SI unit of magnetic flux density enables compliance to the regulatory requirements recently established, but it is not sufficient for the range of magnitudes and frequencies of this quantity that have been identified in other sectors, like Industry and Research e Development .