Narrative is an essential element of human life. Narrating events and recording facts are ways of ensuring meaning to the existence of any individual. Electronic games, in turn, are a medium that has caused widespread repercussion in recent years. The gaming landscape became widely known due to its economic achievements, but gradually, games established themselves as a digital representation of expression and contemporary culture. Because of their genres, games take different forms and provide varied interaction mechanics that engage their players. One of these possibilities is through the game’s story. Therefore, throughout the years, some of them became landmarks because of their narratives. In light of this scenario, certain questions arise: What exactly is a game’s narrative? How is it created and transmitted? Why is it praised by players? Finally, how is it possible to leverage the experience of electronic games from a narrative perspective? To investigate these issues, this research chose to analyze the relationship between narrative (in its overall definition) and the game medium. Based primarily on the studies of Bomfim, Salen and Zimmerman, Bakhtin, and Ricoeur, the theoretical foundation of this work proposes definitions for Design, Game, Genre, and Narrative, as well as their connections to the topic of game design. In sequence, the results of a research conducted with players reveals their views regarding narrative and which games stand out. Lastly, in order to connect all concepts discussed, the work reflects on the relationship between game design and narrative design. The conclusion is that narrative dons a unique definition within the game medium and the interweaving of game mechanics and game story is especially apt at enhancing the player experience.