With the development of the gas industry worldwide, a process of strengthening the integration between the natural gas and the electricity sectors is underway in several countries. However, although gas demand has been growing at relatively high rates, this demand growth solely is unlikely to justify new large investments in gas production and transportation. This means that the power sector ends up being the largest potential market for natural gas, with the needed scale to provide the necessary anchor demand to spur these production and infrastructure investments. The hydro predominance in the country creates volatility on the dispatch of the gas-fired plants, which ends up creating an undesirable (from the gas-sector point of view) volatility in the natural gas consumption. Since the gas-market is still incipient, gas contracts are typically of long-term with high take or pay and ship or pay clauses to ensure financing of the production- transportation infrastructure. From the power sector point of view, these clauses are undesirable: due to the uncertainty of dispatch gas-based generators want to negotiate a higher flexibility. As such, the aim of this work is to determine the impacts due to the creation of a flexible (secondary) gas market from the costumers´ point of view. It will be also developed the costumers´ willto- contract curve, which will take into account the uncertainty of thermoelectric dispatch (that rules the gas availability over this new proposed market) and the risk-profile of costumers.