This work proposes to investigate normal stress measurements for yield stress materials. Using an ARES-G2 TA Instruments strain-controlled rheometer, three different elastoviscoplastic materials were studied. A simple but effective experimental procedure was developed to obtain repetitive results for both steady-state and transient measurements. These tests were put to comparison, and interesting results were obtained. For the Carpobol dispersion and the commercial hair gel, transient and steady-state results were quite similar. Although, the same was not observed for the highly concentrated emulsion. Also, variables such as N1, phi1, gamaponto, tau, G,G,eta, tauy,sigmas were explored to better understand the stress state of these materials. Furthermore, normal stresses were significantly higher than shear stresses, while all materials were submitted to low shear rates. For high shear rates, different from the other two fluids, the highly concentrated emulsion displayed normal stress values that were lower than shear stress ones. Finally, in contrast with most results found in literature, only negative normal stress results were obtained for the materials studied.