Artificial Intelligence (AI) is rapidly evolving and changing culture and society, many times without being noticed. From simple applications such as the autocomplete function on smartphones to most complex ones, such as features that automatically create moving films using personal videos and photos, technology is becoming alive. The current study aims to understand how Intelligent Algorithms may impact Design fields, specially on Visual Communication. Through bibliographic research and analysis of several machine intelligence softwares, the study has demonstrated the most immediate consequences of using intelligent algorithms systems in the Design field. The first one is Automation, which simplifies the operational work, and in that way unleashes the professional to focus on the critical analysis of the results. At the same time, the recent technology advances make possible what the research calls Experimentation – access to multiple information and to other aesthetics to visually communicate ideas. Together, both Automation and Experimentation open unimaginable possibilities to the Design field, and this alone could have the power to bring major changes to professional practice. However, the study has concluded that the implications go further: the new Artificial Intelligence technologies have the potential to work as an enhancement of human creativity, increasing the technical, critical and analytical contribution of Design professionals to the society, enabling the creative work to reach previously unthinkable results.