Hirschman (1992) opened the way for a compulsive consumption theory from the study conducted with drugs, alcohol and gambling-addicted. The emergence of the Internet brought with it a new form of compulsive consumption: the online pornography and its peculiarities in relation to Hirschman s study. Since little is known from the subject, we sought to magnify the knowledge on compulsive consumption by the identification of a Brazilian group of online support for auto declared dependents. Based on hermeneutical interpretation, it was made netnography with nine thousand messages and discussions on 20 diaries of members of the community. There were identified six groups of precedents (risk perception, negative emotions, simultaneous addiction, role transition, easy access of consumption) and consequences (perceived addiction, woman objectification, low self-esteem, personal and professional problems, depression and suicidal thought and sexual disorders). Next, fifteen phenomenological interviews were conducted with voluntary participants to deepen the understanding of the identified categories. The results reveal that besides the seven themes pointed by Hirschman that were present on the reports, other themes, such as women objectification, loss of sense of masculinity and sexual disturbances seem to be intrinsic to pornography consumption.