This work aims to obtain through a field measurement the characterization of the propagation channel for Digital TV using single frequency networks (SFN) and to develop models for simulating the performance of broadcasting services. The evaluation of the performance of individual networks by means of measurements has significant drawbacks: high cost, considerable time demand and is not always possible to apply field measurement results in the performance evaluation of commercial receivers. In this case, laboratory simulations using models conditioned by the radio channel properties may be the answer to this problem. These models can be used in different simulations making possible not only the performance evaluation but also the analysis and design of equipment and communication systems suitable for a particular SFN channel characteristic. This text presents the measurement campaigns carried out, including the description of regions and measurement settings, measurement techniques and data processing used. In sequence, is presented an analysis of the average path loss based on the performed measurements and its comparison with the predicted path loss provided by the ITU-R recommended model. The broadband channel characterization is carried out by the statistical modeling of the channel multipath power delay profile. Finally, the modeling of the channel as a tapped delay line and the statistical description of the channel dispersion parameters based on experimental results are presented.