As steel is the most utilized and applied material in the world the iron ore industry has a very important role to society on improving human beings life conditions. It is of single importance the technological development of iron ore companies on producing higher quality materials, in larger scales and at lower costs creating value to the whole. It was developed an iron ore burden Value In Use assessment model for the Blast Furnace process which is responsible for producing 94 percent of all iron in the World. The outputs from the model were cross checked with real operational data of 23 Blast Furnaces with distinct practices, from 7 countries. The model exhibited an average deviation achieved was of 4 percent between the calculated outputs and the operational data set. For the case study one out of the 23 Blast Furnaces was chosen due its world average equivalent burden distribution in terms of sinter pellets and lump to perform an iron ore Value In Use assessment. Scenarios were built with pellet participation in the metallic burden varying from 17 to 50 percent, achieving 4,6 percent gains in the contribution margin and 2,1 percent incremental BF productivity in one of the scenarios. If all this gain is reverted to the pellet price, it could be increased by 11 percent. The obtained results show how important the development of Value In Use analysis tools are as to revel true gains or losses from each iron ore type to the process. Further Value In Use analysis is an important tool to mining and steel industries and is always made against one reference case, relating it to a specific market and commercial conditions being applied to a single operation.